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BITES by The Food Purveyor Reward Program

Turning casual shoppers to loyal customers

The Bites digital loyalty program promises a range of members-only privileges whenever they shop at Village Grocer and B.I.G. Points earned can be redeemed for cash vouchers, product treats, F&B vouchers, eco-friendly products as well as being donated to select charities or exchanged with participating partners’ points. It is also an information platform to update customers on the latest in-store happenings and excite them with easy-to-follow monthly recipes. The Bites loyalty program has garnered in excess of 250,000 active members since its inception in 2018. For more info, you may view our FAQ and Terms & Conditions.

Get BITES With 3 Easy Steps

1. Download the “Bites by The Food Purveyor” loyalty app.

2. Enter your details in the loyalty app.

3. Present your Bites card via the app each time you shop.

BITES All-Stars Rewards

Meat The Mongers

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Butchery, Seafood and Deli sections in a month.

Fresh Prince

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Fruits, Vegetable and Florist sections in a month.

Master Baker

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Bakery & Baking section in a month.

Snack-Meister

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Snacks and Confectionary sections in a month.

Cool Customer

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Chilled and Frozen sections in a month.

Cereal Jester

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Drinks and Cereals sections in a month.

House Proud

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Homeware and Homecare sections in a month.

Winer Diner

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Alcohol and Non-halal sections in a month.

Head Chef

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Cooking Ingredients sections in a month.

Mamma Miaow

Members get 30 Bonus BITES Points when they spend a total of RM50 in our Baby and Pets sections in a month.

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